{"id":1454,"date":"2024-07-06T08:49:26","date_gmt":"2024-07-06T08:49:26","guid":{"rendered":"https:\/\/britainwriters.com\/answers\/?p=1454"},"modified":"2024-07-06T08:49:35","modified_gmt":"2024-07-06T08:49:35","slug":"pestle-analysis-factors-for-new-zealand-assignment","status":"publish","type":"post","link":"https:\/\/britainwriters.com\/answers\/pestle-analysis-factors-for-new-zealand-assignment\/","title":{"rendered":"Pestle Analysis Factors For New Zealand Assignment"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\"><strong>Assignment Task<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>DOGO Store<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The adventure of DOGO began in 2006 as a passion for design, which eventually turned into an exciting journey. The company is based in Izmir, Turkey, and has since spread its unique designs and vegan products worldwide. DOGO&#8217;s mission is to challenge the fast fashion industry by creating timeless and sustainable designs. The company aims to provide vegan and environmentally friendly products that respect animal rights and promote a sustainable world. In 2010, they made the very first vegan leather printed shoe in the world &#8211; through the innovative technique of our creation. In 2017, 100 Fastest Growing Companies in Turkey&#8221; by The Union of Chambers and Commodity Exchanges of Turkey (TOBB).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>USP<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">1. Design Unique Products: DOGO aims to create one-of-a-kind designs that reflect creativity, inspiration, and passion for life.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2. Environmental Responsibility: The organization is committed to protecting nature and minimizing its environmental footprint throughout its production processes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">3. Social Sustainability: DOGO strives to raise social awareness and supports social responsibility projects that benefit society.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">4. Sustainable Fashion: The company aims to promote a sustainable fashion industry by offering timeless designs that defy the fast fashion trend.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Veganism and Sustainability<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">DOGO is dedicated to using vegan materials and promoting a vegan lifestyle. The organization opposes the use of animal products in its designs and supports animal rights. The organization is committed to sustainable practices in all aspects of its operations, including materials, production processes, and collaborations.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Key Products\/Services:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">DOGO specializes in designing and producing a wide range of products, including shoes, bags, accessories, and home decor items. All of its products are vegan and feature unique, artistic designs that set them apart from mainstream fashion.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Experience in International Markets:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">DOGO has gained international recognition and expanded its presence beyond Turkey. The organization has established collaborations and partnerships with renowned brands and participated in sustainable fashion events and exhibitions worldwide. It has successfully catered to a global customer base through its e-commerce platform and physical stores. It has stores in countries like Germany, Croatia, Spain, USA, England, Italy, Serbia. In 2016. Turkish Exporters&#8217; Assembly (TIM) elected DOGO as the &#8220;e-Export Champion&#8221;. In 2019,Dogo store reached 200 sales points worldwide, mainly in Europe and North America.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Research Objective:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Identify key competitors, their pricing structure,<\/li>\n\n\n\n<li>Identify the cultural expectation for quality in New Zealand<\/li>\n\n\n\n<li>Identify customer base<\/li>\n\n\n\n<li>Identify the demand for vegan fashion products in New Zealand<\/li>\n\n\n\n<li>Conduct a risk assessment to identify potential risks, challenges, and market entry barriers in New Zealand, considering factors such as legal, cultural, and political aspects, and develop risk mitigation strategies.<\/li>\n\n\n\n<li>Identify the cost of setting up a store in New Zealand.<\/li>\n\n\n\n<li>Evaluate the import\/export feasibility by analyzing the logistical requirements, customs duties, shipping costs, and legal regulations for importing DOGO&#8217;s products into New Zealand.<\/li>\n\n\n\n<li>Distribution channel<\/li>\n\n\n\n<li>Assessing the financial viability and profitability<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Data Sources and Methodology:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Market Research Reports: Utilize existing market research reports on the fashion industry in New Zealand to gather data on market trends, consumer behavior, and potential demand for sustainable and vegan fashion.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Competitor Analysis:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Industry Reports and News:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Government Sources: Consult official government websites and publications to gather information on import\/export regulations, customs duties, and legal requirements for importing fashion products into New Zealand.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Logistics and Shipping Companies: Communicate with logistics and shipping companies to understand the logistical requirements, shipping costs, and potential challenges associated with importing products into New Zealand.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Risk Assessment Frameworks: Utilize established risk assessment frameworks to identify potential risks and challenges in the New Zealand market, such as legal and regulatory risks, cultural and consumer behavior risks, and political and economic risks.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Key trends and data<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand is a small country of 5.1 million people with<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand has experienced significant growth in internet usage, with 95.9% of the population using the internet in 2021.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The country has a relatively high level of mobile cellular subscriptions and is well-connected globally.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>PESTLE Analysis<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Political Factors that Affect New Zealand<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand is a parliamentary democracy. It is also a constitutional monarchy. Elizabeth II, the Queen of the United Kingdom and the other Commonwealth realms, is the Queen of New Zealand and the head of state. The Governor-General of the country represents the Queen whom Her Majesty appoints on the recommendations of the Prime Minister of the country (Government House, 2022).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to the Lowy Institute&#8217;s Asia Power Index, New Zealand is classified as a &#8220;middle power&#8221; country globally. The index assesses power based on eight key measures, including economic resources, military capability, resilience, future resources, diplomatic influence, economic relationships, defence networks, and cultural influence of the top 25 powerful countries in the world. (Lowy Institute, 2022).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand is a small, stable, and peaceful country. The corruption rate in the country is low as well. However, the terrorist attacks on Muslim places of worship in March 2019 have shocked the nation. In addition, some analysts argue that some foreign elements have sought to influence the domestic politics of the country. Consequently, many politicians are discussing how new laws can be introduced to curb foreign influence.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Economic factors that affect New Zealand<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand is a developed and wealthy nation. Agriculture is the largest industry in the country. Other industries that drive the economy are horticulture, forestry, tourism, fishing, and mining. Construction, food &amp; beverage, and retail industries are also booming in the country. New Zealand\u2019s<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">GDP is expected to be around $212.00 Billion in 2022 (Trading Economics, 2022).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand exports goods worth of billions every year. Dairy, meat, wood, fruits, drinks, fish, machinery, and aluminium are some of the main export items. Australia, the USA, Japan, and China are the top four export destinations. New Zealand also imports a lot of things mostly from Australia, China, the USA, Japan, Singapore, Malaysia, and Germany. Sweetened milk, sheep meat, butter, frozen beef, cheese, and wine are some of the popular items of import.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand is a strong advocate of free trade. Some analysts argue that the country has a mixed economy and is driven by free market principles. Unemployment rates had ups and downs in the recent years. While tax is a complex issue in many developed and developing economies, New Zealand has come up with a relatively simple tax system. Top personal tax rate is 33% for anyone earning over $70,000 (New Zealand Dollar), while 10.5% for an income up to $14,000. Companies and corporates are taxed at a flat rate of 28% (NZ, 2022).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Social factors that affect New Zealand<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Social environment is the next element to address in the PESTEL analysis of New Zealand. The total population of New Zealand is around 4.9 million (Worldometers, 2022). English and Maori are the major languages, and Christianity is the major religion; however, there is no official religion in the country. The life expectancy for men is 80 years, while 88 years for women.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand is a culturally diverse nation, and according to a research conducted by The Centre for Applied Cross-Cultural Research\u2019s (CACR) in 2012, 89% of New Zealanders agree that it is a good thing for a society to be made up of people from different races, religions and cultures (Victoria University of Wellington, 2019).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand is one of the best countries in world. Its performance in areas such as employment, social support, air quality, and life satisfaction is very good (OECD, 2022). New Zealanders love sports and the country is one of the best in the world in many sports such as cricket, field hockey, rugby, and netball.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, there are some social challenges facing New Zealand today. For instance, improvements need to be made in earnings and household income, housing affordability and the incidence of long working hours (OECD, 202). Crime, problems in social welfare, youth issues, and the gap between the rich and the poor are also affecting the country today.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Technological factors that affect New Zealand<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealanders are very much into the world of Internet. Almost half a million people visit food websites each month, and youngsters watch many hours of videos online every day. This demonstrates that online businesses have huge potentials in the country.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand has a diverse and advanced tech sector. The sector is rapidly growing and requires more people to come into the industry. IT jobs including but not limited to software engineering and development, project<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">management, marketing and business analysis, software and applications programming, and IT security are very much in demand. Many of New Zealand\u2019s ICT companies have earned an international standing for innovation and creativity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The tech sector contributes to the national economy immensely, and the government of New Zealand aims to make it the second-largest contributor by 2025. To drive the IT sector, the country needs both local and international talents. However, unlike many other tech hubs in the world, it is not seen a sought-after destination for many global tech talents. This is an area that the government of New Zealand needs to address effectively.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Environmental factors that affect New Zealand<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand is one of the top holiday destinations in the world. Jagged glacial mountains, lakes, sandy beaches, bungee jumping, sky diving, biking, hiking, kayaking, rich marine life are some of the attractions and activities that captivate tourists. No wonder why Peter Jackson filmed his epic trilogies, Lord of the Rings and The Hobbit in his home country, New Zealand.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand\u2019s climate is very good for agriculture. It has consistent annual rainfall and does not suffer from long periods of drought. However, many New Zealanders are concerned about some environmental challenges such as habitat loss, species decline, air pollution primarily from cars, deforestation, soil health, and soil erosion.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Legal Factors that Affect New Zealand<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The last element to discuss in the PESTEL analysis of New Zealand is the legal environment. Due to a limited scope, this article touches on some legal issues briefly. New Zealand is one of the least corrupt nations in the world. It generally welcomes foreign direct investment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand ranked No1 (out of 190 nations) in the World Bank\u2019s \u2018Ease of doing business\u2019 in 2018. It has a strong and independent justice system that is highly respected worldwide. Employers must not pay any adult employees less than the minimum wage set by the government.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand as a market<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand is the 5th most vegan country of the world (vegconomist.com, n.d.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand places importance on environmental conservation, as evidenced by the significant percentage of terrestrial and marine protected areas relative to total territorial area.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The country has shown a gradual increase in renewable energy consumption and a decline in CO2 emissions per capita, reflecting efforts toward sustainability<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sneaker Segment in New Zealand<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New In 2023, the Sneakers segment in New Zealand is expected to generate a revenue of US$110.90m.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Furthermore, it is projected to witness an annual growth of 4.35% (CAGR 2023-2028).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When compared globally, the highest revenue is generated in the United States, which is expected to amount to US$22,270.00m in 2023.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In terms of per capita revenue, in New Zealand is expected to generate US$22.46 in 2023.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Moving on to the volume of the Sneakers segment in New Zealand, it is anticipated to reach 1.64m pairs by 2028.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Additionally, the market is expected to grow by 2.2% in 2024.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The average volume of sneakers per person in New Zealand is expected to be 0.30 pairs in 2023.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New Zealand&#8217;s sneaker market is increasingly focused on sustainable and ethical brands, with consumers prioritizing eco-friendly materials and fair labour practices.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">(statista.com, n.d.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Global Vegan Footwear Market<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The global vegan footwear market size was valued at $157,898.2 million in 2020 and is projected to reach $300,199.6 million by 2030, registering a CAGR of 6.8% from 2021 to 2030. (alliedmarketresearch.com, n.d.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The global vegan footwear market was valued at US$ 40.4 Bn in 2021 and is expected to exhibit a CAGR of 7.23% during the forecast period (2022-2030). (coherentmarketinsights.com, n.d.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dhl FedEx websites- ship the product from turket to new Zealand<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Insurance 2-4% of your transactions<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Finanacing -6-10%<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Go to excel fill out the costing sheet use USD<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you make an assumption- add a number* I am assuming the estimate would be this or you called someone<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cost of setting up a 1000ft store<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Who is buying your product<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Trends affecting your market<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gdp per capita<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Disposable income<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Find distributors of that country<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Swot analysis- sw local ,ot external<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pest;e analysis-<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Veganism trend<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Environmental conscious<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Assignment Task DOGO Store The adventure of DOGO began in 2006 as a passion for design, which eventually turned into an exciting journey. The company is based in Izmir, Turkey, and has since spread its unique designs and vegan products worldwide. DOGO&#8217;s mission is to challenge the fast fashion industry by creating timeless and sustainable [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1454","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pestle Analysis Factors For New Zealand Assignment - My Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/britainwriters.com\/answers\/pestle-analysis-factors-for-new-zealand-assignment\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pestle Analysis Factors For New Zealand Assignment - My Blog\" \/>\n<meta property=\"og:description\" content=\"Assignment Task DOGO Store The adventure of DOGO began in 2006 as a passion for design, which eventually turned into an exciting journey. 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