Factors Influencing Business and its Environment

INTRODUCTION

Business surroundings is the collection of external and internal component like economic changes, innovative technologies, owner, clients and so on. All these assorted factors help firms to analyse their business opportunities into the market along with they are able to use maximum resources to give better performance at workplace. This report will identify about KFC which is one of the best American fast food restaurant and famous for fried chicken which is also called Kentucky Fried Chicken (Avramenko, 2012). Furthermore, this report includes different types of organisations and their size, scope, legal structure and so on. Along with negative or positive impinging of PESTLE analytic thinking as well as process of decision making. SWOT analysis which influence decision making of an organisation. At last interrelation of strength and weakness of external factors will explain.

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