SWOT Analysis of Marks & Spencer

INTRODUCTION

Marks and Spencer (M&S) is a major retail brand based in U.K. It is established by Michael Marks and Thomas Spencer in 1884 . The companies headquarter is located in Westminster, London .M&S has a specific specialization dealing in high quality clothing , home products and food products . M&S currently owns 959 stores across the U.K. that include 615 stores dealing in food products only (Ng and Bloemraad, 2015) . M&S is listed in London Stock Exchange and it also a part of FTSE 250 Index. M & S is located in 1463 locations across the globe