MD4044 Entrepreneurship Theory and Practice.

Task: Attempt a discussion of the similarities and differences between the Discovery and Creation View on the nature of entrepreneurial opportunities. Consider using relevant example(s) to support your discussion

Question 1a; Evaluate the Creation and Discovery contexts of entrepreneurial opportunities.

Question 1a Contd.; As part of your evaluation, discuss any three (3) firm-level capabilities/strategies that can be used in the effective exploitation of opportunities. [hint: firm-level capabilities may include; marketing/market orientation, collaborations/alliance formation, networking, technological etc].

(Suggested word count: 1500)

Question 1b. Consider the five (5) dimensions of entrepreneurial orientation (see, Lumpkin and Dess, 1996). Reflect on the extent to which your attitudes and behaviours are consistent with any three (3) of these dimensions. [hint: use the references given in lectures on the dimensions of EO and reflection. Also consider the business models discussed].